What motivates giving?
I have decided to revisit the subject of giving but this time in form of a question “What motivates giving?” There were two events last year that nudged me into asking the big question. Towards the end of the year, we had the ‘Friend of the Year Gift Exchange’ in our Rotary Club, as has been the routine every Christmas season for the previous 8 or 9 years. The exercise did not pass without excitement as usual. Some of us who received gifts expressed our sentiments about the gifts while those who did not receive anything expressed their disappointment on missing out. I was privy to some of the sentiments expressed and that’s why I stopped to contemplate over the question - Why does one give? My position on this is very well known but I will admit that I am probably swimming against the tide. Studies have been conducted that suggest that it is actually true that giving is motivated by recognition. The Philanthropy News Digest of 9 May 2000, quoted a research published by the Salt L...
